Legal

Privacy Policy

Fletching Vane LLC, doing business as Answered (“Answered”) · Effective Date: June 2, 2026

1. About This Policy

Fletching Vane LLC, doing business as Answered (“Answered,” “we,” “us,” or “our”) operates the answered.co platform (the “Platform”), which enables educational institutions and other organizations (“Institutions”) to send SMS, MMS, and Rich Communication Services (RCS) messages to their students, prospective students, families, and other constituents (“End Users”).

This Privacy Policy describes what personal information we collect, from whom, how we use it, and your rights with respect to it. It applies to:

Institutions and their authorized administrators and staff who access the Platform
End Users whose information is processed through the Platform on behalf of Institutions

Important: Answered acts as a data processor on behalf of Institutions, who are the data controllerswith respect to their constituents’ personal information. If you are an End User with questions about how your personal information is used, you should first contact the Institution that sent you messages.

2. Information We Collect

From Institutions and Authorized Users

When an Institution subscribes to the Platform, we collect:

Business contact information for account holders and administrators (name, email address, phone number, title, institution name)
Billing and payment information (processed by third-party payment processors; we do not store full payment card numbers)
Account credentials and authentication data
Configuration data, preferences, and usage logs
Communications with our support team

From End Users (on behalf of Institutions)

Institutions may upload or transmit to the Platform personal information about their constituents in order to send messages. Depending on the Institution’s configuration, this may include:

Name and mobile phone number
Email address
Enrollment status or student ID (if provided by the Institution)
Messaging consent records and opt-in/opt-out status
Message delivery status and interaction data (e.g., delivery receipts, read receipts where supported by RCS)

We process this information solely as directed by the Institution and do not use it for our own marketing, advertising, or commercial purposes.

Automatically Collected Information

We collect technical information related to Platform usage, including:

IP addresses and device identifiers
Browser type and operating system
Pages accessed, features used, and timestamps
API call logs

3. How We Use Information

For Institutions and Authorized Users

To provision, operate, and maintain the Platform
To authenticate access and manage accounts
To process billing and send service communications
To provide technical support
To monitor for security incidents, abuse, and policy violations
To improve and develop Platform features (using aggregated or de-identified data)
To comply with legal obligations

For End User Data (on behalf of Institutions)

To route, deliver, and log messages as directed by the Institution
To process opt-out and opt-in requests (STOP/START) and enforce them across the Platform
To generate delivery and engagement reporting for the Institution
To comply with carrier requirements, including 10DLC campaign compliance and RCS agent registration obligations
To comply with applicable law

We do not use End User personal information to build advertising profiles, sell data, or for any purpose outside the scope of services requested by the Institution.

4. How We Share Information

We do not sell personal information. We do not share personal information with third parties for marketing or promotional purposes.

Service Providers

We engage third-party vendors to support platform operations, including cloud hosting providers, mobile carriers and aggregators (for message delivery), payment processors, analytics providers, and AI/LLM providers (for optional AI-assisted features). These parties are contractually limited to using data only as necessary to provide services to us.

AI Processing

Certain optional features use third-party AI providers — Anthropic and, where an Institution configures it, OpenAI — to process content the Institution submits. For example, AI-assisted reply suggestions, and generating a survey from an uploaded document, pasted text, or a web link, send that content to the configured provider to produce a draft for staff review. To auto-detect an Institution’s branding (logo, colors, and font) for survey pages, we also send a small amount of publicly-available information from the Institution’s own website — its name, the page title, and candidate color values — to the configured AI provider; and where the Institution publishes brand guidelines on its own website, that guidelines document (page or PDF) may be sent to the provider to read the official brand colors. No student or other personal data is included. When an Institution supplies its own AI provider key (BYOK), processing occurs under the Institution’s own agreement with that provider; otherwise content is processed under our agreement, which prohibits using it to train models. Institutions control whether these AI features are used.

Mobile Carriers and Aggregators

To deliver messages, phone numbers and message content are transmitted to mobile carriers and messaging aggregators. These parties operate under their own privacy policies and carrier regulations.

Institutions

We share data with the Institution on whose behalf it was collected, including message logs, delivery status, and opt-out records.

Legal and Regulatory Authorities

We may disclose personal information when required by law, regulation, court order, or government request, or when we have a good-faith belief that disclosure is necessary to protect our rights, prevent fraud, or protect the safety of any person.

Business Transfers

In the event of a merger, acquisition, or sale of assets, personal information may be transferred as part of that transaction. We will notify affected Institutions and, where feasible, End Users in advance.

5. FERPA

Institutions using the Platform to communicate with enrolled students may transmit data that constitutes “education records” as defined by the Family Educational Rights and Privacy Act (FERPA), 20 U.S.C. § 1232g. Answered operates as a “school official” as permitted under FERPA, acting under the direct control of the Institution, with a legitimate educational interest limited to providing the contracted services. Answered does not re-disclose education records for any other purpose, and does not permit third parties to access education records except as necessary for message delivery.

Institutions are responsible for ensuring that their use of the Platform complies with FERPA, including with respect to what data is transmitted and for what purpose.

6. COPPA — Children Under 13

The Platform is not directed to children under 13, and Answered does not knowingly collect personal information directly from children under 13. Institutions that communicate with students who may be under 13 are responsible for ensuring they have obtained any required parental consent under the Children’s Online Privacy Protection Act (COPPA) before transmitting such students’ information through the Platform. If we become aware that we have received personal information from a child under 13 without appropriate authorization, we will delete it promptly and notify the Institution.

7. Messaging Compliance

Opt-Out Processing

The Platform automatically processes STOP requests and suppresses further messages to opted-out numbers. Institutions may not override or circumvent opt-out records. Opted-out records are retained to ensure suppression is maintained.

Consent Records

Institutions are responsible for obtaining and documenting valid consent from End Users before initiating messages. Answered provides tools to support consent management but does not independently verify the lawfulness of an Institution’s consent practices.

Carrier Requirements

Message delivery is subject to carrier policies, 10DLC campaign registration requirements, and RCS agent certification requirements. Answered is not responsible for message filtering, blocking, or delays attributable to carrier decisions.

8. Data Retention

We retain account and configuration data for the duration of an Institution’s subscription and for up to 24 months thereafter, to support account reactivation, dispute resolution, and legal compliance.

End User data is retained in accordance with the Institution’s data processing agreement with us. Upon contract termination, Institutions may request export of their data. Answered will delete or anonymize End User personal information within 90 days of contract termination, unless longer retention is required by law.

Opt-out records are retained indefinitely to ensure suppression compliance.

9. Security

We implement industry-standard technical and organizational security measures, including encryption in transit (TLS), access controls, and audit logging. We conduct periodic security assessments and require our service providers to maintain comparable standards.

No system is completely secure. In the event of a data breach affecting personal information, we will notify affected Institutions as required by applicable law and as specified in our data processing agreement.

10. State Privacy Rights

California Residents

California residents who are End Users may have rights under the California Consumer Privacy Act (CCPA/CPRA), including the right to know what personal information is collected, to delete personal information, and to opt out of the sale or sharing of personal information. Because Answered processes End User data on behalf of Institutions, you should direct these requests to the Institution. Where Answered receives a request directly, we will forward it to the relevant Institution and assist with fulfillment as required.

Other U.S. States

Residents of states with applicable privacy laws (including Virginia, Colorado, Connecticut, Texas, and others) have similar rights. Contact us or your Institution as described above.

11. International Users

The Platform is operated in the United States. If you access the Platform or your information is processed through it from outside the United States, your information may be transferred to and stored in the United States. Answered implements appropriate safeguards for such transfers where required by applicable law.

12. Changes to This Policy

We will post changes to this policy at answered.co/privacy and update the effective date. Material changes will be communicated to Institutions via email or in-platform notice at least 30 days before taking effect.

13. Contact Us

Fletching Vane LLC d/b/a Answered
17 Copper Rock Road
Walden, NY 12586
1-845-857-7390
[email protected]

For End Users: if you have questions about messages you received, contact the Institution identified in those messages. For unresolved concerns, you may also contact us at the address above.

14. Text Messaging (SMS, MMS, and RCS)

Answered operates a platform that enables educational institutions and other organizations to send SMS (text), MMS (multimedia text), and Rich Communication Services (RCS) messages to their students, prospective students, and other constituents.

Opt-In

End Users may consent to receive messages by submitting an inquiry form, creating an account, or updating communication preferences to include text messaging through the applicable Institution’s systems. Consent to receive text messages is not required as a condition of application, enrollment, or participation in any Institution’s program or process. Message frequency varies.

Opt-Out

Reply STOPto any message to unsubscribe from that Institution’s messages. You will receive one confirmation message and will receive no further texts from that Institution. Reply START to re-enroll.

Help

Reply HELP for assistance, or contact the Institution that sent you messages directly. For platform-level concerns, contact us at [email protected] or 1-845-857-7390.

Rates

Message and data rates may apply depending on your mobile carrier and plan.

Privacy

Answered does not sell, rent, or share mobile phone numbers or text messaging consent data with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent are not shared with any third party. This information may be disclosed only to third-party service providers engaged to support message delivery on our behalf, and only to the extent necessary to provide that service. Mobile carriers are not liable for delayed or undelivered messages.